Creative Research Designs Inc.
Consultancy for market research and customer insights
Creative Research Designs Inc.
Consultancy for market research and customer insights
Our Founder, our Expertise
Barbara McGrath, PhD
Twenty years in the market research and intelligence business are the foundation of our consulting and research practice. Our experience includes working for multi-national research agencies, boutique consultancies, client-side engagements and our own business.
Methodological expertise
There are myriad ways of collecting primary data, and Creative Research Designs Inc. offers many different methods of data collection, in accordance with your business issues. Unlike other boutique agencies, our expertise in qualitative and quantitative methodologies is equally strong.
Topical areas of expertise
Healthcare and pharmaceutical including oncology, hematology, neurology, gastroenterology, urology, nephrology, hepatology, cardiology, respirology, endocrinology, rheumatology, psychiatry, rare disease, etc.
B2B, retail, telecommunications, technology and consumer goods. Experience with consumer-oriented start-ups. Stakeholder insights for charities and non-for-profits. Public opinion research for PR purposes.